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What is it?

The Photo Frame card allows users to photograph themselves within a branded frame and share across their socials.

How do I build one?

Step 1: Add a Photo Frame card to your Hub

Photo Frame: step 4 — Step 1: Add a Photo Frame card to your Hub
  • Navigate to your Engagement Hub.
  • Once there click + Add card, from there select Media and then Photo Frame.
  • Provide an internal name for the card and click Add.
  • You will then see your new card has been added to your Hub.

Step 2: Build out your card

Photo Frame: step 2 — Step 2: Build out your card
  • Clicking on the Photo Frame card within your Hub will allow you to edit the card and start building.
  • (1) Click on Cover to begin editing the initial ‘Frame’ which will also act as the Cover image for your card.
  • (2) Clicking here will allow you to set a title.
  • (3) Clicking here will give you access to the Photo Frame Editor where you can add and set up your selection of photo frames.

Step 3: Set up your Gameplay options

Photo Frame: step 3 — Step 3: Set up your Gameplay options
  • (1) Click Gameplay to access the Gameplay editor.
  • (2) Here you are setting the Title for your photo frame.
  • (3) Enter a Description.
  • (4) By clicking on the Upload photo button you can edit the Text Color and Background Color of the button.
  • (5) By clicking on the Take photo button you can edit the Text Color and Background Color of the button.
  • (6) By clicking on the Frame Thumbnails, you can Update the Frame, Update the Thumbnail, Set a Frame as default, or Delete a Frame.
    Frame thumbnails are auto-generated when you upload a Frame but you have the ability to customize these by updating the Thumbnail. The recommended size for frame thumbnails is 400 x 400. If you do not upload a custom thumbnail, the frame image itself is used. The picker displays thumbnails with a 400×400 cover crop.
  • (7) Click here to Add a new Frame.
  • (8) By clicking on Simulated Status you can preview what the screen will look like for the end user depending on whether they have Started (With Camera), Started (No Camera) or Finish (Photo taken). You will also have the ability to edit the Text Color and Background Color for each button that is displayed with each status.
    The buttons shown across each of the Simulated Status screens will carry the same colors initially set when editing the Gameplay settings. Editing colors on these screens will edit all button colors across gameplay.
    After a photo is taken or uploaded, users see New photo and a primary button whose default label is Create. Tapping Create produces the framed image and opens the Results screen. Edit the Create label on the Gameplay screen with Simulated Status set to Finish (Photo taken).
  • (9) Clicking Test Gameplay will enable you to simulate how users will interact with the card.
The Gameplay Settings sidebar includes:
  • Upload photo button — on by default. Allows users to upload images from their device. Turn it off to allow camera capture only.
  • Randomize frame order — off by default. When on, randomizes the order of the frame options and which frame is selected first.

Step 4: Add a Data capture (Optional)

Users move through Cover → Gameplay (take or upload a photo, pick a frame if more than one is available, then tap Create) → Results. Photo Frame does not gate gameplay behind a form: there is no gate-before-playing option. If you add a data capture form and the user has not yet entered, the form opens after the framed image is created:
  • Auto pop (default) — the form opens automatically. Set Auto-pop delay from 0 to 15 seconds (default 1.5 seconds) on Data capture → Form → Form entry.
  • Manual — the form opens when the user taps Enter competition.
Download and share are Results settings, not data capture:
  • Link sharing — share a link to the card, using the created image as the link preview.
  • Image sharing — share or download the created image.
The Results screen also has a Play again toggle (default label Take another). That button is turned off automatically when the data capture is set to single-entry. You can add optional extra link buttons on Results as well. Terms and conditions opt-in and the confirmation message banner are configured on the data capture form. See Data Capture.

Ready to set up your competition?

Step 5: Publish your card

Photo Frame: step 5 — Step 5: Publish your card Once you’ve completed all of these steps, played around with your card and are happy with all the aspects of your card, it’s time to get your card live!
  • (1) Publish your card manually and instantly for the world to see.
  • (2) Schedule your card to be published and unpublished at set dates and times.
  • (3) Click on … to Preview and interact with the card on the front end from a user’s perspective before publishing it. See how to test your card here.
All competition entries will be recorded and will impact the card analytics.

”Go live” checklist

Ready to go live with your Photo Frame? We recommend reviewing the following list before launching and double-checking if you have:
  • All images uploaded are the correct dimensions. Export image files in 2x to ensure none of the images appear pixelated.
  • Added all your desired frames and thumbnails.
  • Added a placeholder background image
Then you’re ready to go live!

Card Design Guidelines

Promotion

Stuck on how to promote your activation?

FAQ

When a photograph is taken where is it stored? If you go under the Gameplay Images tab you will be able to review and download all images that have been created on your card, within this card you will also be able to review the details of the user that has uploaded their photo. Is there a way to see the number of creations made? If you click on the Analytics tab, you can see a breakdown of stats relating to the card. Alternatively, you can check the number of creations made by clicking on the Gameplay Images tab and scrolling down to the bottom. What’s the purpose of uploading multiple frames? Uploading multiple frames gives your end user more flexibility to choose the frame that best aligns with their taste. When uploading a photo or taking a selfie, the end user will be able to apply any of the frames that you have uploaded to the card. Can users take photos/selfies in the Photo Frame? Yes, they can! Users can take photos from their mobile, laptop, or computer.
The Select Frame picker only appears when the card has two or more frames. With a single frame, the picker is hidden.To offer a “no frame” photo, keep one fully transparent PNG as the only frame.
Yes. Embed Photo Frame like any other card: open the card’s Embed tab and use Get embed code, or the Native embed URL for React Native. See Embed Cards.

Top Tips

  • Use a team guernsey and get users to upload a photo of themselves in support of their favorite team!
  • Make a ‘frame’ for your meme canvas. A frame will be a border you put around an image and here you can include your logo/imagery. This frame will be permanent, so when users upload a photo, the frame will be visible each time. A frame is great to include as when users share their creations, it will include your logo/imagery and help promote your brand.
    The frame will look like below:Photo Frame: top Tips
    The cover of the card will update as below:Photo Frame: top Tips