Poll

Poll your users on any topic.

Contents:

 

What is it?

The Poll allows you to poll your audience on any topic.  This is an invaluable tool to connect with and understand your audience. 

The Poll is often used to survey your audience. This allows you to understand them better and make the most of your marketing efforts. It is important to remember that you can add competitions to polls, giving you more creative freedom with card ideas and allowing you to distribute digital coupons.

 

See it in action

 

Watch it come to life

COMING SOON

 

How do I build one?


 

Step 1: Add a Poll to your Hub

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  • Navigate to your Engagement Hub
  • Once there click the Plus iconfrom here select Games and then Poll. 
  • You will then see your new card has been added to your Hub.

 

Step 2: Add a Cover image (Optional)

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  • Clicking on the Poll will open the editing module.
  • (1) You have the option to give your Quiz a title. 
  • (2) Here you add your Cover image or (6) you can turn off the cover here.
  • (3) Alter the color and copy on the call-to-action bar or (7) disable the bar here.
  • (4) You can add an author tag by displaying the brand or person who's responsible for the card content.
  • (5) Add an optional description to the card.

 

Step 3: Adding Questions

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  • When adding content to your poll you have 2 options;
  • (1) Poll questions - This option allows you to add a standard poll question.

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  • (A) By clicking the placeholder cover image, you can upload a video from your device or using a video URL, or (G) you can turn off the question image here.
  • (B) Here you will be able to input your question.
  • (C) Here you will input your question answers and imagery (by clicking the placeholder image icon associated with that answer).
  • (D) Allows you to add additional questions.
  • (E) Give the question an Internal name for analytics purposes.
  • (F) Connect question responses to a contact property.
  • (H) Here you can optionally add an Explainer which will pop up after the user answers this particular question. 
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    • (a) Add your description/explainer text here.
    • (b) Here you can alter the color of the Next button.
  • (I) Here you can toggle off the Question heading. Use this feature if you add a question into your question image.
  • (J) Toggling this option on will randomly shuffle each of the different answer options for every user.
  • (K) You can show the response percentage per answer option.
  • (L) If you don't have any result screens, you can enable a play again for the last question of the quiz to allow users to play again.
  • (M) Scrollng down, you can alter the layout of the answers by selecting from the options here.
  • (N) Allows you to configure logic. The logic jump allows you to take users to different questions within your Quiz based on responses to certain questions. Click here to learn more.
  • (O) Brand the experience by altering the personality quiz styling colors.
    Note:
     This setting will apply to all questions.

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    • (a) Edit the header colors.

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    • (b) Alter the colours of the question progress bar.

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    • (c) Edit the background color for the question.

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    • (d) Set the answer option colors and the feedback color.

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  • (2) Bridge screen - Gives you the ability to add a bridging screen between questions. This is a great opportunity to place adverts and promotional images within your Poll.

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  • (A) Here you can customize the color of the Next button.
  • (B) Here you have the option to have an image to the Bridge screen or upload a video from your device or using a video URL.
  • (C) Here you upload or remove an image. (We highly recommend having an image uploaded.)
  • (D) Add a description which sits on top of the image.
    Note: We recommend toggling this off and adding any text you wish to be included here directly into your design).
  • (E) Alter the text color which will sit above the imagery.
  • (F) Alter the color of the background.
    Note: This color will only be seen if there is no image in step (C).
  • (G) You can delete the screen here.

 

Step 4: Set up your Result

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  • Results refer to what will be shown to your users at the end of your Poll.
  • (1) Give your result a title.
  • (2) Here you can bring your result to life with an image or gif or (8) toggle the result image off here.
  • (3) Give more context and value to your outcomes by adding a description that gives more detail about the outcome. 
  • (4) Scrolling down, you can alter the colour and copy of the share button.
  • (5) Change the outline color and text of the view answers button or (10) disable this button here.
  • (6) Scroll down, click on the plus icon to add a button and to drive traffic to a particular website or to a specific card. 

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  • (A) Insert your URL.
  • (B) Add the call-to-action for the button.
  • (C) Customise the button color.
  • (7) Here you can decide whether or not this result should allow users to enter a competition.

Note: In order to have a result lead to a data capture, you will need to first set this up. 

  • (9) Enable the play again button for this specific result screen.
  • (11) Alter the result styling colors.

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Note: This setting will apply to all questions.
  • (A) Edit the header bar color.
  • (B) Here you can update the result background colors.

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Step 5: Set up your Data capture (Optional) 

Whilst adding a competition to your Poll is recommended to collect data, it is not always required and can be used purely as an engagement piece. 

Competition

 

Step 6: Publish your Card

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Once you've completed all of these steps, played around with your card and are happy with all the aspects of your card, it's time to get your card live!

    • (1) Publish your card manually and instantly for the world to see. 
    • (2) Schedule your card to be published and unpublished at set dates and times. 
    • (3) Click on ... to Preview and interact with the card on the front end from a user's perspective before publishing it. See how to test your card here.

    Note: All competition entries will be recorded and will impact the card analytics.

     

    "Go live" checklist

    Ready to go live with your Poll? We recommend reviewing the following list before launching and double-checking if you have:

    • All images uploaded are the correct dimensions. Export image files in 2x to ensure none of the images appear pixelated.
    • Added all your poll questions (including imagery where possible).
    • All your result screens are set up with imagery and copy.
    • If you are using videos in the questions, ensure you have uploaded or copied and pasted the correct video/URL. You can play the video in the preview section to check if it is the correct video.
    • If you have added a Bridge screen, check if you have uploaded an image or a video with a description to explain the content.
    • If you have a competition and a data capture attached:
      • All your communications (Registration, Winner/s, Everybody Else) are fully set up and ready to send.
      • You have hyperlinked your T&Cs to the opt-in-field, which is created in the data capture section of the settings tab.
      • Ensure your Prizes and the awarding rules are set up correctly. If you have Live prize awarding as your award, make sure you enable this feature, you can see how to do so here.
      • If you are using coupons, make sure the coupons created are set up correctly. Check the coupon limits are set, the copy for each screen is right and you have linked the appropriate coupons to your communications.


    Then you're ready to go live!


    Promotion

    Promotion

     

    FAQ

    What's the difference between a Poll and a Multi-poll card?

    These two cards are essentially the same. The only major difference is that the Multi-poll Card allows you to ask multiple poll questions as opposed to just one.

    Can I attach a competition to these cards?

    Yes, you can. Every card in the Komo platform allows you to add a competition in the form of a data capture to it. Click here to learn how to set up a competition.

    How do I view a user's response to my poll?

    If you have added a data capture to the poll, you'll be able to view your entries by clicking on the card's 'settings' and then 'entries'. For a more in-depth view of the entrant's responses simply download the .csv by clicking 'download as CSV' and opening the document in Excel or Numbers.

    Tip: With or without a data capture added to your card you can head to the analytics tab of any card to see a high-level overview of the responses to the various options on your card.

     

    Top tips

    • Add a cover image and imagery to your answers. This makes the poll look more appealing and not so text-heavy on the Hub.
    • Have the answers displayed in a grid layout so the images for each answer are larger and more visible.
    • If you create a Multi-poll, add a Bridge screen to promote a product or service. 
    • Turn on Data Capture to view users' responses to your poll. Here you will be able to view who voted for what.
    • Set up coupons for on-form registrations. Give out coupons for those who take part in the Poll in the communications section.
    • Ask interesting and fun questions! Spark debates, gather insights on things you are curious about e.g. Does pineapple belong on pizza? What do you put on top of your Christmas tree? etc.

     

    One last note: 

    At Komo, we pride ourselves on not only the results our clients achieve with us but the service they receive whilst bringing their hubs to life. 

    If you ever have any questions about an upcoming activation, how you can best utilize Komo to get the best possible outcome or just a general query, please don't hesitate to reach out to your Customer Success Specialist or email us at support@komo.tech

     

    We also love your feedback, so please let us know if this article helped you by selecting from the options below. 

     

    Louis Docherty 

    Head of Customer Success