Pirate Life Brewing: # GoToTown with South Coast Pale Ale
Pirate Life Brewing joined the South Australian Tourism Commission’s # GoToTown Campaign to help drive foot traffic into SA hospitality venues after COVID-19 lockdowns. This large campaign used Komo’s Digital Coupons to offer Adelaidians a free pint of Pirate Life’s South Coast Pale Ale each day of the promotion. Coupons were personalised based on the user’s geolocation, making redemption easy and accessible.Teaming up with SA Tourism Commission provided Pirate Life with greater promotional opportunities, which led to higher coupon redemption rates and more foot traffic to local venues.We loved the sleek, simple design of this Hub and so did the punters!**Visit the campaign below:**Pirate Life Brewing: # GoToTownCarlton & United Breweries: Siren Sessions
Carlton & United Breweries used Komo’s Digital Coupons to offer complimentary pints to Hub visitors. The Hub was active during the Derby Day Siren Sessions event in the Perth CBD, and it ensured patrons were incentivised to participate in CUB’s Hub.This simple FMCG activation engaged patrons digitally, increased brand awareness and helped CUB collect important first-party data assets for future marketing strategies! Check out the video below. Carlton & United Breweries- Siren Sessions **